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Amazon Prime hits Singapore with a bang

Amazon Prime hits Singapore with a bang

Prime members here are eligible for free worldwide shipping on orders above $60 of more than five million items from Amazon's USA store, which are available on the Singapore Prime Now mobile app.

Fans of gaming and video-streaming service Twitch will also be able to enjoy gaming perks, free channel subscription and commercial-free viewing.

After the news of Amazon cutting its free shipping offer to Singapore, the company has announced that Singaporeans can sign up to be members of Amazon Prime, which offers free global shipping and access to video streaming, among other things.

Now that they have made it accessible for Singaporeans, members get to watch shows on its award-winning Amazon Prime Originals like the highly-anticipated second season of The Grand Tour, which will premiere on 8 December.

Speaking to The Straits Times, Mr Ghani acknowledged that some living in the country already have Amazon Prime memberships for the U.S. site. "We will keep making Prime better and better in Singapore, adding more selection, finding ways to make it faster and adding more benefits including great quality entertainment". Ever since Amazon launched its handmade marketplace in October 2015, Etsy has had a rough time fending off the e-Commerce giant as it seeks to remain the leader in localized, handcrafted goods. Furthermore, items that previously shipped free to Singapore using AmazonGlobal Saver are not available, or are shipped separately but with fees.




Amazon Company is expanding its emphasis on Southeast part of Asia after the internet business monster propelled its Prime administration in the country Singapore.

Amazon Prime International's vice-president Jamil Ghani said more benefits will be added over time for Prime membership here.

While benefits are only restricted to the mobile app, Ghani said that more will be added in the future for Prime membership in Singapore.

The online retailer will offer Amazon Handmade products through its two-hour delivery service Prime Now, which normally carries household convenience items found in drugstores.