Finance

Burger King Makes the Case for Net Neutrality

Burger King Makes the Case for Net Neutrality

Customers grow increasingly outraged as they realize that their Whoppers will be prepared in accordance with how much they pay for "MBPS", or "making burgers per second".

The campaign to save net neutrality has received an unlikely new supporter in the form of fast-food giant Burger King.

As the net neutrality news saturation picked up in early December, just before the US Federal Communications Commission's Republican majority voted to repeal net neutrality protections, one poll found that 80 per cent of Americans support maintaining Title II protections.

"The repeal of Net Neutrality is a hot topic in America, but it can be very hard to understand".

Burger King - a fast-food chain that sells cheap beef - apparently understands net neutrality more than the average member of Congress.

Trying to explain to people why the repeal of net neutrality is an important issue is like trying to force-feed brussels sprouts to a toddler. The company said in a statement: "We believe the internet should be like Burger King restaurants, a place that doesn't prioritize and welcomes everyone". The FCC says pressure from consumers will act as the best deterrent to ISPs favoring one site over another.




But Burger King has released an interesting video explaining the topic. Perhaps Burger King's advertisements will sway individuals to talk to their lawmakers. The slow MBPS Whopper will cost $4.99; the fast MBPS Whopper is $12.99; and the hyperfast MBPS Whopper is $25.99.

This week, Montana became the first state to bar telecommunications companies from receiving state contracts if they interfere with internet traffic or favor higher-paying sites or apps.

Some pro-net neutrality supporters called Stephenson's stance hypocritical.

And if you aren't a fan of FCC Chairman Ajit Pai because of his position on the repeal, you will appreciate the dig at him by the King at the end.

The future of net neutrality is now in Congress' hands, it has the power to reverse the FCC's vote.


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